Unlock Excitement: Bajaj Finserv's Star-Studded Campaigns
Bajaj Finserv's Blockbuster EMI Days and #KLRahulSeMilo campaigns offer consumers unique experiences, combining financial solutions with celebrity engagements. The initiatives aim to enhance the shopping experience, reward top performers, and engage customers nationwide through star-studded promotions featuring personalities like Rakul Preet Singh and KL Rahul.
- Country:
- India
Bajaj Finserv's recent campaigns have captured public attention with unique celebrity engagements that enhance the traditional shopping experience. On June 17, 2025, top-performing store dealers were rewarded with a personal meeting with Bollywood star Rakul Preet Singh as part of the successful Blockbuster EMI Days campaign.
The Blockbuster EMI Days campaign, from April 10 to May 30, 2025, revolutionized big-value purchases with heavy discounts and easy EMI options, paired with engaging promotions from stars like Suresh Raina. The initiative encouraged creative promotional activities among partner stores, with rewards for top participants.
Continuing the excitement, the #KLRahulSeMilo Challenge allows consumers to meet cricket star KL Rahul by engaging with Bajaj Finserv's financial products and promotions. This initiative aligns with the company's strategy to blend entertainment with practical financial benefits, reinforcing its commitment to customer engagement and satisfaction.
(With inputs from agencies.)

