Magnum's Sweet Spin-Off: Ice Cream Giant Goes Independent

Magnum Ice Cream Company prepares for its spin-off from Unilever with an Amsterdam listing, marking its independence in the global ice cream market. As it goes public, Magnum aims to focus solely on ice cream, amid shifting consumer trends and challenges with Ben & Jerry's governance issues.

The Magnum Ice Cream Company is poised to complete its spin-off from Unilever, eyeing an Amsterdam listing that will put investors' taste preferences to the test.

Unilever divests a business largely incompatible with its other brands, allowing Magnum to hone in on ice cream as its core business, promising enhanced productivity. The demerger was finalized on December 6, and the share consolidation ratio is awaited on Monday.

As the world's largest standalone ice cream entity, Magnum will now also trade in London and New York. CEO Peter ter Kulve declared the firm reaches a 'proud milestone', aiming for agility and ambition. Despite the promising market share, concerns persist due to political health initiatives and financial issues with partners like Ben & Jerry's Foundation.

(With inputs from agencies.)