Zupee's Interactive Extra Winnings Campaign Elevates IPL 2025 Experience

Zupee’s ‘Extra Winnings’ campaign enhances IPL 2025 by making it more engaging and rewarding. By associating each cricket six with a Ludo game moment, Zupee offers real-time rewards on its app. Cricket legends Harbhajan Singh, K. Srikanth, and Jatin Sapru promote this campaign through humorous ad films.

Zupee, India's premier online skill-based gaming platform, is revolutionizing the IPL 2025 experience with its 'Extra Winnings' campaign. It promises to make the IPL more interactive by linking every six hit on the field to a rewarding moment in Ludo.

The innovative strategy transforms Zupee into a dynamic companion for cricket fans, offering real-time rewards through its app. By owning the 'Super 6' moment in IPL, Zupee enhances user engagement via contextual messaging and real-time prizes.

Celebrated cricket personalities Harbhajan Singh, K. Srikanth, and Jatin Sapru headline the campaign, engaging audiences with entertaining and memorable ad films. The initiative seamlessly blends the excitement of cricket with the joy of playing Ludo, amplifying fan experience.

(With inputs from agencies.)