For the Select Ones: Celebrating Artistry with Discerning Choices

The Royal Stag Barrel Select Shorts unveils 'For the Select Ones', a campaign featuring artists Rajkummar Rao and Patralekha. The initiative celebrates individuals who make discerning choices and strive for authenticity. It reflects the brand's philosophy by showcasing original, cultural, and artistic narratives.

Royal Stag Barrel Select Shorts has launched an inspiring campaign titled 'For the Select Ones', spotlighting notable actors Rajkummar Rao and Patralekha. Known for their refined artistic choices, the pair embody the spirit of discernment, a core principle of Royal Stag's initiative to promote originality in short filmmaking.

The campaign serves as a tribute to those who embrace thoughtful decisions and authenticity in their journeys toward success. Conceptualized by FCB NEO, it underscores the brand's commitment to high-quality narratives in short films, a sector in which it has become a leading platform in India.

According to Kartik Mohindra, Chief Marketing Officer at Pernod Ricard India, Royal Stag Barrel Select Shorts has created an ecosystem for world-class storytelling. The platform continues to deliver impactful stories with its new thematic campaign, which features prominent filmmakers and actors that resonate with its discerning audience.

(With inputs from agencies.)