Olivante®: A Revolution in Sustainable Fragrance

Eurofragance unveils Olivante®, a sustainable fragrance ingredient made from upcycled olive pulp, offering opulence and diverse olfactory properties. Presented in Dubai, Olivante® caters to both Western and Middle Eastern markets with its unique scent profile. This eco-friendly innovation aligns with Eurofragance’s commitment to sustainable practices.

Eurofragance, a leading Spanish fragrance house, has introduced Olivante®, an innovative fragrance ingredient made by upcycling discarded olive pulp. This development not only provides an opulent scent for personal care and air care products but also caters to fragrance consumers in Western and Middle Eastern markets.

Unveiled at the Beautyworld Middle East trade show, Olivante® is praised for its rich olfactory properties reminiscent of popular fragrances in the Gulf region. It enhances the fragrance profiles of Indian favorites like jasmine sambac and mukhallat-type perfumes, offering a natural alternative to synthetic ingredients.

The creation of Olivante® aligns with Eurofragance's sustainability philosophy, turning olive pulp waste into a valuable resource. The ingredient, now under patent review, reflects the company's commitment to eco-friendly innovations and highlights the significance of terroir in its development.

(With inputs from agencies.)