Business briefs

The company is working on a major upgrade to its mobile app that is expected to go live towards the end of the year, the release said. TCL expands portfolio of premium line of televisions in India China-based consumer electronics firm TCL on Wednesday announced THE launch of its 4K QLED TV C645 in India.

Air India on Wednesday announced a major technology upgrade and design refresh to its website www.airindia.com, with the objective of providing its domestic and global customers with an easy-to-use, informative digital channel. The redesigning of the website was done by Air India's in-house design and content teams based in Kochi and Gurugram in India and Silicon Valley in the USA, the airline said in a release.

''The experience management, digital marketing, analytics and personalization technology upgrades rolled out on the airline's website are expected to contribute to a significant improvement in customer experience.

''This will also lead to an increase in the aggregate value and share of direct-channel revenues for the airline, while contributing to the airline's efforts to provide customers with efficient pre and post-flight support,'' it said.

Besides, he carrier has the URL to 'www.airindia.com'.

''Along with the technology and design upgrade of its website, Air India has also implemented a minor design refresh of its mobile app. The company is working on a major upgrade to its mobile app that is expected to go live towards the end of the year,'' the release said.

*** TCL expands portfolio of premium line of televisions in India * China-based consumer electronics firm TCL on Wednesday announced THE launch of its 4K QLED TV – C645 in India. The launch is part of expanding its current portfolio of premium line of TV sets in the Indian market, a statement said on Wednesday. With a price point ranging from Rs 40,990 to Rs 79,990, the new line up with Google TV OS is loaded with cutting-edge technologies.