Zepto's Midnight Munchies Marathon: The Quick Delivery Revolution

Zepto, based in Mumbai, delivered around 20 million snack packets between midnight and 4 AM in 2024. The year also saw Zepto making a 25-second delivery, highlighting consumer behaviors across India. Zepto significantly increased its revenue to Rs 4,454 crore and raised USD 350 million in November 2024.

In a bustling year for snack delivery, Mumbai-based startup Zepto delivered approximately 20 million packets of snacks between midnight and 4 AM in 2024. This included 3.15 million orders from Mumbai alone, a city known for its night-time vibrancy.

The company made headlines with its fastest delivery timed at just 25 seconds, reflecting intriguing consumer patterns in India's urban landscapes. Bangaloreans showed a fondness for self-care with 28,000 massagers, while Delhiites favored 1.2 million packets of Lay's Magic Masala chips.

Furthermore, Zepto raised USD 350 million in late 2024, marking a significant fundraising milestone in India's startup scene, and increased revenue to Rs 4,454 crore, enhancing its financial position despite reducing losses to Rs 1,248.6 crore in FY24.